Grow Your

Wealth Without

The Confusion

Figure out how to generate the income you deserve.

Are You In Control Of Your Wealth?

Figure out how to generate the income you deserve.

Want To Earn More Money And Grow Your Wealth?

If you’re reading this, you probably have a decent job or small business of your own and an income that’s sitting just above the national average. But while you’re doing pretty well, you know you could be doing better. And you also know there are things you need to do so your money goes to the right places and starts to multiply on its own. So why aren’t you doing those things? It could be a mindset issue, a timing problem or simply the fact that you don’t know where to begin. As your personal wealth coach, this is where I come in.

What Does A Wealth Coach Do?

Most people think wealth is about money. As a wealth coach, however, I will help you expand your perspective on what is possible. We’ll help you articulate the life that you would like to live and highlight the things that have been getting in your way so that when we remove those things and replace them with habits, patterns and behaviors that will support you to live your wealthiest life, money flows from that.

My Services

Insight Session

Take the time to dive deep into your financial journey to date and the mental roadblocks which are holding you back from success.

Insight Session

Let’s talk about your goals and your mindset so we can make a plan for growing your wealth that works.

Insight Session

Want to generate more income? We’ll find out what’s holding you back before deciding how to move forward.

Financial Planning

Take care of the essentials before getting to the exciting plans which will grow your wealth for the long term.

Estate Planning

It won’t take long to make sure your family will have access to your assets if something happens to you.

Success Coaching

Work with me and let’s break down those barriers that are holding you back from really going for it.

Why Choose Nicky?

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Years & Years Of Experience

I’ve been helping people take control of their wealth for thirty years.

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Master Your Mindset

We all have set beliefs when it comes to wealth. We’ll work through yours to ensure they align with your vision.

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Earn More!

Be even more promotable or take the leap into your own business by shifting beliefs and behavior that will potentially have you earning more.

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Make The Right Decisions, Fast

Tired of wondering where to even start? Let me help you figure it out.

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Take Action

With the team’s help, you’ll have assistance with keeping you on track of what’s the next action to prevent being overwhelmed on your journey to wealth.

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Satisfaction Guaranteed

If you don’t think the coaching is brilliant in the first hour, I’ll refund your money, no questions asked.

Who I've Helped

Hear From Just A Handful Of My Happy Clients.


Let her guide you because it’s a wonderful experience.

- Wendy Horne

I came to see Nicky for a three hour Insight Session because I was just feeling really stuck with my money in the business like I wasn’t progressing. And out of the session, I’ve got clear goals of where to go next. I’ve got rid of some lifelong beliefs that just weren’t serving me at all . I’m really excited with the plans we’ve got in place to move forward. I will have a totally new concept of money and financially in place with my business. If you’re wondering whether the Insight Session is right for you, I would say absolutely go for it. You’re investing in moving forward. It’s definitely worth it. Don’t hesitate.

- Kimi Broadbent

Pilates Instructor

Nicky is there not to tell me what to do, But keep me in the direction I want to go in achieving my goals in my future. The return in investment is HUGE, I will be able to one day own a McDonald’s restaurant with confidence. I find that the more I’m challenged and the more I do it with Nicky, it’s just like training to run a marathon. You’ve got to keep doing it month after month, week after week to get it right. I’m comfortable with Nicky. It’s a person that I’m comfortable with that she will set me in the right direction. As our monthly coaching sessions are, things changed, and never the same. There’s always a new concern, a new issue or a new technique that I want to learn. Once you find that right coach, Why change?

- Chris Biden

McDonald's General Manager

Essential Insights

Tips and strategies to help you discover what’s possible when it comes to creating financial freedom.

Maximise Age Pension

5 Strategies to Maximise Your Australian Age Pension (2025 Guide)

October 03, 20254 min read

The Age Pension is more than just a payment; it’s a foundation for a comfortable and confident retirement. While the first step is understanding your eligibility, the next is knowing how to build a strategy that makes the most of it. For many Australians, a few key decisions can make a substantial difference to their long-term financial wellbeing.

Here are some key areas to explore that go beyond the basics of the Age Pension.

1. The Power of Your Primary Residence

Your family home is not counted in the assets test. This is a powerful rule that savvy retirees can leverage with the right strategy. Instead of holding a large amount of cash or investments that are subject to the assets test, you could explore using those funds to:

  • Pay Down Your Mortgage: If you still have a mortgage, paying it off will reduce your assessable assets and, in turn, may increase your pension payments.

  • Invest in Home Renovations: Spending on home improvements—like a new kitchen, bathroom, or a solar panel system—can improve your quality of life and add value to your property. Since these funds are no longer considered “assets” by Centrelink, they won't affect your pension entitlement.

  • Consider Downsizing (Carefully): While your home is exempt, the cash proceeds from downsizing can become an assessable asset. However, if managed correctly (for example, by using the proceeds to pay off debt or invest in your new residence), this can be a viable strategy. Understanding the specific rules and time limits is crucial to making this move work for you.

2. Reassessing and Managing Your Assets

Many retirees are unaware of how their assets are valued for the Age Pension assets test. A regular review of your assessable assets is an empowering way to ensure you’re getting the most from your pension.

  • Review Your Valuations: Assets like cars, caravans, and home contents are often over-valued. Centrelink assesses these at their current second-hand value, not their purchase price. Regularly updating these valuations can significantly lower your total assessable assets. For example, a car you bought for $30,000 may now only be worth $10,000.

  • Understand the “Deeming” System: The income test uses a system called “deeming” for financial assets. This means Centrelink assumes your assets earn a certain rate of income, regardless of what they actually generate. Being aware of this is a key part of building an effective investment strategy in retirement.

3. A Key Superannuation Strategy for Couples

If you are part of a couple where one person is of Age Pension age and the other is not, there is a powerful strategy to consider. Superannuation is exempt from the assets test until the owner reaches Age Pension age. Therefore, you can strategically contribute to the younger spouse’s super account.

This can be an effective way to reduce the couple’s overall assessable assets, potentially shifting them from a part-pension to a full-pension entitlement. This is a perfect example of where strategic guidance can make a significant impact, as navigating the contribution rules requires clarity and confidence.

4. Leveraging Other Government Payments and Concessions

The Age Pension is the main gateway to a range of other benefits. Knowing what you might be entitled to can put more money in your pocket and reduce your expenses.

  • Commonwealth Seniors Health Card (CSHC): A great safety net if you don't qualify for the Age Pension. It has a generous income test and no assets test, providing access to cheaper medicines and other concessions.

  • Rent Assistance: If you’re a renter, this payment can be a welcome addition to your fortnightly pension.

  • Other State and Local Government Concessions: Don’t forget to check for discounts on utilities, transport, and council rates. These vary by state and local area, so it's worth doing some research.

5. The Work Bonus Scheme and Earning in Retirement

Retirement doesn’t have to mean the end of work. The Work Bonus scheme encourages pensioners to continue earning by allowing a certain amount of income to be received without affecting the pension.

  • Accumulating the Work Bonus: The first $300 of fortnightly employment income is not counted in the income test. If you earn less, the unused amount accrues in an “income bank” up to a maximum of $11,800. This bank can then be used to offset future earnings, giving you the flexibility to take on short-term work without impacting your pension.


Partnering with a Wealth Coach for Clarity and Confidence

These strategies can make a meaningful difference, but it’s important to be aware of the fine print. Centrelink may apply deprivation rules if spending seems excessive, downsizing can trigger complex rules, and moving assets into a spouse’s super can lock away funds.

This is where working with a wealth coach can be invaluable. A coach doesn't just tell you what to do; they partner with you to build your understanding and confidence around these complex rules. The goal is to empower you to build a financial roadmap that aligns with your personal circumstances and retirement goals.

If you're ready to gain clarity and take control of your retirement finances, exploring these strategies with a coach is the perfect next step.

Maximise Age PensionIncrease Age Pension AustraliaCentrelink Age Pension tipsAge Pension income testretirement coachingbuilding a retirement strategy
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Nicky Stafford

Wealth is easy to create—but managing, growing, and keeping it requires the right mindset and strategy. As a Wealth Coach, I help clients break through financial barriers, shift their thinking, and take a long-term approach to success. Like a personal trainer for wealth, I guide you through the process, connecting you with financial experts when needed. By blending psychology, strategy, and expert advice, I provide the missing link to lasting financial clarity and control

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NickyStafford-  9 keys Quick guide to unlocking your wealth

The Quick Guide To Unlocking Your Wealth

Ever Wondered How Some People Seem To Have Endless Amounts Of Money?

Find out in 9 simple steps.

So, How Do You Start?

Working With A Personal Wealth Coach Is Easy

The First Chat

In 15 minutes, we’ll talk about your goals, your current status and how I can help you walk a steady path to lasting financial freedom.

The Deep Dive

We’ll talk for three hours about your entire money story and identify the first steps you need to take (don’t worry, it will go FAST!)

Ongoing Service

Regular catch ups and introductions to all the right people will put the wheels in motion so you start seeing tangible results.

Yes, You Can Live a Wealthy Life

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Get started with a free, no-obligation chat.

General Advice Warning

All strategies and information provided on this website are general advice only which does not take into consideration any of your personal circumstances. Please arrange an appointment to seek referral to the correct professional for financial, legal, tax or credit advice before acting on any information contained in this website. Nicky Stafford operates in Infinite Wealth Partners Pty Ltd. ABN: 76 635 869 644 Nothing on this site constitutes specific financial advice

© Nicky Stafford Business & Wealth Coaching 2025.